The Model Call Method to Attract High-End Clients and Elevate Your Work
A step-by-step method for photographers to use model calls as a strategic marketing tool — to build a portfolio that attracts your dream clients, create content that works for months, and move into a higher price point.
The exact approach behind my $3K–$5K+ portrait sessions — and nearly 100 model calls later, I still use it today.
Get Instant Access — $97
You keep booking the same type of sessions — and nothing is changing
Still booking… but not at the level you want?
Your work doesn’t yet support the prices you want to charge
You’re attracting clients — but not the high-paying ones
DOES THIS SOUND FAMILIAR?
This for you if:
You're a portrait photographer who wants to attract higher-end clients — but your current portfolio isn't getting you there
You're looking for a course on pricing, sales, or closing high-ticket clients — that's a different program
You want a clear, actionable strategy for using model calls to build a portfolio that actually attracts better clients
You want a get-rich-quick approach — this is a long-game strategy that builds over time
It's probably for you if...
not
is
You're ready to treat your model sessions as a marketing tool — not just a creative exercise
You're not willing to invest time creating work outside of paid sessions
introducing
A step-by-step method to plan, run, and use model sessions strategically — so you build a portfolio that attracts your dream clients, create content that markets for you, and grow your business without waiting for the right client to show up.
Posting a single set of images and having the right people reach out, already aligned with your style and ready to invest.
Your model sessions doing the marketing work for you, months after the shoot is over.
Get the Model Call Method — $97
Plan with purpose, not just inspiration
How to define the vision behind every shoot so the images attract the right clients — not just look beautiful
Turn applicants into future clients
How to see every person who applies — selected or not — as a warm lead worth nurturing over time
Find and select the right model
How to find, vet, and confirm the right fit — including a quick video call method to check before committing
Position your call so the right people apply
Why "free shoot" kills your results — and exactly how to word your offer to attract aligned, serious applicants
Everything you'll learn
The exact method I used to create work that led to $5K+ clients
Turn one shoot into months of content
How to approach every shoot as a content creation opportunity — so one session gives you marketing material that works for weeks
INSIDE THE MODEL CALL METHOD
A complete system — from planning your first intentional session
to turning it into clients, content, and long-term growth.
Monetise without pressure
How to structure your model call offer so monetisation can happen naturally — without making it the goal
"I finally know what I'm doing with my model calls."
"Exactly what I needed to reignite my creativity and momentum."
It gave me a clear way to create fresh content, showcase the work I truly love, and attract the right clients with more intention.
I'm a motherhood photographer and educator specialising in high-end, fashion-inspired portrait work — and I've spent over a decade building a luxury photography brand from the ground up.
But for a long time, I was stuck. Booking sessions — just not at the level I wanted. My work felt safe. My pricing stayed mid-range. And I knew I was capable of more.
So I stopped waiting for the right clients to show up — and started creating the work I wanted to be known for. That decision changed everything.
Some of my most iconic images — the ones that brought in high-end clients, inquiries, and long-term growth — didn't come from paid sessions. They came from intentional model calls.
Clients discovered them online and reached out to book. Some travelled from other states. Some from other countries.
Hi, I’m Lola Melani.
That’s why I built this method — to show you how to do the same, strategically.
14+ years
luxury portrait work
5,700+
photographers taught
model sessions run
~100
Start Using Model Calls to Grow Your Business — and Attract Better Clients
Get Instant Access
Step-by-step training on planning and running model calls with intention
Here's a review of everything included in The Model Call Method:
Your Model Call Toolkit
Includes immediate & lifetime access
A method that will change how you attract clients — for years to come.
Everything you need to run your first model call with confidence — ready to use from day one.
Application Form Template
Filter applicants and set a high-end tone before the session begins.
Planning Checklist
Every step mapped out so nothing falls through the cracks.
Pre-Session Email Template
Prepare your model and look completely professional from the start.
Model Call Offer Guide
Position your call so the right people apply — and the wrong ones don't.
Model Call Captions + Outreach Guide
Done-for-you captions and messages to promote your call instantly.
How to structure, promote, and execute your styled shoots strategically
How to turn one session into ongoing marketing and visibility
A proven approach to attracting higher-end clients
The One-Shoot Content Engine
Turn one model session into 30+ pieces of content and weeks of marketing that keep you booked.
